The ROI of Social Media: Customer Service Communities

Social is the key term in transactions today, thus the rise of social media. How are we using social media in our business?

This presentation by Dr. Natalie Petouhoff, Senior Analyst of Forester Research, touches on the ROI of Social Media and how it is used to create customer service communities.

View the presentation now.

Related story:
Social Media As Customer Service

*Photo from Stock.Xchng

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