I’m sure you’ve heard about the new Domino’s Pizza. I did, as well as the comments from customers about it.

I think it’s a natural tendency to praise and critique new things in the market. Some would love it, others won’t. But I have to hand it to Domino’s for going through the trouble of research and development just to come up with a pizza that will satisfy their existing customers more and win back the lost customers.

As for me, I loved Domino’s for its pizza and more so for its dip. Here in the country, I think Domino’s pioneered this. In fact, for a long time, Domino’s is the only pizza house that has dips to go with their pizza. One other company followed, but is not really succeeding.

Domino’s premise: they excel in service, why shouldn’t they excel, too, in taste? Why not indeed!

Read how Domino’s came up with its new pizza.